I've used various clothes for guitar cleanings, Ernie Ball, MusicNomad, Thomann, and some other less famous brands. MusicNomad has 2 different cloths(by the time I purchased this), the other one is blue but it is different from this. The blue one has rough surface, which could feel like "catching your skin", this one does not.
This cloth is very smooth yet does the job perfectly, in fact, it is so good that I bought multiple... Currently it is assigned to my Gibson Murphy Lab Les Paul.